The “partnership” catch

When one of your big customers will talk “partnership”, my advice is… wear your business helmet! Most of the time, when they offer you a “partnership” they mean you will be together in something where they put 30 and you must bankroll 70.

So, always rememeber what the romans used to say:

Numquam est fidelis cum potente societas

(never trust an alliance with someone powerful)

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